The explosive growth of video on the internet – and the ability to create and access video inexpensively on mobile devices – brings huge opportunities for businesses, at the same time as letting individuals do things we couldn’t have dreamed of a decade ago.
more Posted by admin on 15 October 2009, 09:39We’ve been designing and managing innovative information, communication and entertainment services for mobile devices for the past 10 years – so we’ve got a good grasp of what works and what doesn’t work for different types of mobile phone user.
We manage a range of rich multimedia services for video-enabled phones – now a significant and fast-growing proportion of all handsets. But we also recognise that mobile developers (and the networks themselves) are often guilty of rushing on to the next big thing and ignoring some of the basic properties of the mobile phone, and the still untapped opportunities to create simple but hugely effective new ways for businesses and customers to interact.
more Posted by Mark on 13 October 2009, 14:53The rise of social networks, blogging and collaborative online communities has created fantastic opportunities for businesses to change the way they listen to, talk to and discuss with individual customers and involve them in helping shape their products and services.
As with anything in the internet age a lot of time and effort can be wasted by running to jump on the latest bandwagon … only to discover that by the time you’ve settled into your seat the world has jumped on to another one.
The secret is to stand back and work out the really clever things your business could be doing in this “social media” world as it exists today, knowing it will change radically tomorrow, but being bold about the first steps you’re taking.
more Posted by Mark on 13 October 2009, 14:48
